Blue Ocean Strategy

"blue ocean strategy" is biased on creating a a new market were there are no other markets. they take a new idea and make it fresh way beyond everyone else like Cirque Du Soleil, circus are getting dull with animal acts so they brought people doing amazing stunts which was an excellent success. Focus on the big picture and don't get distracted and move onto something else. Avoid blood fill waters like entering fixed markets that ruin other companies. Reconstruct market boundaries by creating strategy's. Reach beyond the existing demand by thinking in to the future needs. Get the strategic sequence right by reasoning why your product is the best. Overcome key organizational hurtles meaning the will be problems but you just have to run them out like an obstacle ever problem will have a solution to success. Build execution into strategy by creating trust.